What if you could actually boost confidence in your work because you (and any skeptics in the room) will have more than just your gut to go on?
Meet: Master of Web Copy Validation.
See how to spot poor-performing copy. Then begin to hypothesize why it’s not working AND how you can fix it. With Master of Web Copy Validation.
Even if you know not to “go on gut” when crafting conversion copy…
The people who review your copy are, almost always, still letting their gut lead them.
So you hear feedback like:
→ “I don’t really think that line’s working”
→ “Our customers won’t like that”
→ “You should try a different headline, like ______”
(and then they fill in the blank with their wild and entirely gut-based guess.)
Now imagine how much more confident you would feel if, before you shared a word of copy with your reviewers, you could:
And what if you could identify a confusing headline – or a clunky sentence – or a strangely worded CTA – before your reviewer does?
You can. With Master of Web Copy Validation.
Where you see how to spot poor-performing copy and begin to hypothesize why it’s not working AND how you can fix it.
(☝️ This ☝️ is the work that helps elevate you from a poor wordsmith defending their livelihood every time their copy doc gets shared around… to the most profitable person in the room. An actual marketing performance engineer.)
When you’re done with Master of Web Copy Validation, you’ll have a repeatable process that can help you generate a list of actionable hypotheses and optimization recommendations, prioritized by potential ROI, so you can focus on what’s most likely to move the needle in a big way.
(And silence those chatty know-it-alls).
Driving research, strategy and execution, her work delivered results, like doubling qualified leads and driving big revenue with seasonal campaigns.
Since joining Copyhackers, Carolyn has repeatedly planned, written, measured and optimized copy for some of the most respected and fastest growing businesses on the planet.
… and answers to other smart questions:
The easy answer is:
Much faster than with everyone’s not-so-favorite trial and error approach.
Our students have seen huge lifts in conversion rates, signups, sales, and more after only watching a handful of videos.
That said, how quickly you see results will depend on certain business factors – things like: whether or not you’ve found product-market fit, whether or not you’re actively marketing, how many subscribers you have, etc.
Regardless of where you are now, Master of Web Copy Validation shows you exactly what steps to validate your copy – no guesswork required.
Not here. Our goal is to give you the highest possible ROI right out of the gate – ideally within hours or days.
That means, we don’t hold your lessons hostage, dripping new modules out over weeks or months.
You get FULL access to everything in Master of Web Copy Validation the second you wrap up your enrollment on the next page.
No waiting. No slow-drip BS.
If you don’t feel like you’re any closer to writing winning copy, simply send an email to email@example.com within 7 days of joining and we’ll refund every dollar of your initial payment.
You can check out securely online using your favorite credit card, Google Pay, Apple Pay or Paypal.
And after Master of Web Copy Validation, you can click “Publish” with confidence because you:
Plus you get a full 7 days to test-drive it all, risk-free.