As the original conversion copywriter, she’s driven multi-millions in revenue writing copy for the likes of Metalab, Shopify, Huel, BT, Tesco and Wistia. That’s why she’s been invited to teach conversion copy on 100+ international stages and to sales and marketing teams at Google and Amazon.
“Although it’s short, it’s packed with solid information and actual examples. You get to see Jo demonstrating what she teaches. So that you can follow along and improve your own copy. This is good stuff you’re not going to find for free on YouTube or Google.”
“Conversion Copywriting for beginners is the perfect guide to start.”
“It’s a quick and easy-to-consume course that leads you through the whole process of Copywriting. In ten lessons, Joanna, the queen of Copywriting, guides you through every step you should take to write copy that works.
“Jo’s over the shoulder tutorials are succinct and action oriented and give you the ability to actually execute on any kind of copy project — so you don’t have to get stuck in that frozen fear that can stop you from getting started.”